Facebook is getting back to its advertising roots. Facebook has always been known as the number one place for businesses to go to promote their brand. However, Facebook is taking that same approach to rebranding itself. The 2020 NFL Super Bowl is vastly approaching, which means it is a prime
In case you didn’t already know, the Consumer Electronics Show (CES) is the hub for the world’s newest and most complex technologies. Between Jan. 7 and Jan. 10, CES held its annual show in Las Vegas at the Las Vegas Convention Center. If you can imagine it, it was there.
Twitter replies are about to change forever. As of Jan. 8 at the annual Consumer Electronics Show (CES) in Las Vegas, Twitter announced they will be introducing a new feature that allows users to limit replies to their tweets. What is the new feature? Suzannie Xie, director of product management,
We can all agree on the fact that GPS installed in our smartphones is one of the best features available. The days of only using MapQuest are over, and we couldn’t be more grateful. If you use Google Maps, however, it might behoove you to know that it tracks all
In an attempt to make our world even more wireless than it already is, Apple revealed some interesting information. Come 2021, some of their products might go completely cordless. That’s right; prepare to potentially say goodbye to annoying chargers that get tangled up and lost in your bags. If they
It’s no secret that the majority of Instagram users are between the ages of 18-24 and 25-34. While the age of 18 technically qualifies as an adult, it doesn’t necessarily mean that they have seen the world yet, or even know much about it. This is precisely why Instagram has
As the Thanksgiving holiday and break winds down, the holidays begin to heat up. Before we move on, however, it’s important to take a look at this year’s Black Friday numbers. Whether you opted for an online Black Friday or were one of the brave who decided to trek out
While everyone loves Thanksgiving, some people enjoy the day that comes after it even more. That’s right, Black Friday is upon us, but the deals are already getting started in preparation for the big day. So, what is Black Friday, exactly? If you’ve been living under a rock all your
Some of the most common questions, along with the complete answers from our social media support experts.
Digital marketing is the marketing of products or services using digital technologies on the Internet, through mobile phone Apps, display advertising, and any other digital mediums.
Global reach, lower cost, trackable and measurable results, personalization, openness, improved conversion rates, and more.
You want to come up in search engines when people search for the keywords or phrases that are relevant to your products or services. To stand a chance of being near the top of the results, you need to include those words and phrases in your website.
Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic/visitors and the purchase of paid placement.
Post to social media, use landing pages, start email marketing, build backlinks, get listed in online directories, etc.
Yes. if you want to drive traffic to your website, increase your SEO/ SERP, position your brand as an industry leader and develop better customer relationships, then a blog is a good idea.
Call to action is a marketing term used extensively in advertising and selling. It refers to any device designed to prompt an immediate response or encourage an immediate sale.
In marketing, lead generation is the initiation of consumer interest or inquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.
Collect email addresses from various shows and exhibitions, place pop up forms on your website, add a signup button in your emails, look through your existing database, collect through guest wifi, etc.
Meta elements are tags used in HTML and XHTML documents to provide structured metadata about a Web page. They are part of a web page’s head section. Multiple Meta elements with different attributes can be used on the same page.
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